Many businesses devote a significant amount of time, energy and money to promoting themselves in coupon circulars and the local paper. Unfortunately, they think they are done marketing when a customer walks through the door for the first time. Loyalty and gift card programs convert your foot traffic into loyal, repeat shoppers.
Studies have shown when gift cards are redeemed the customer will nearly always spend a larger amount than the value of the card. In addition to gift cards, loyalty features can be added to keep your customers coming back. Reward your repeat customers by offering a loyalty card with programs such as:
Point Programs - Allow your customers to earn points and exchange them for a reward. The value of the points is customizable for your business. For example, 1 point can be worth $1.
Spend Programs - This is the most popular program on our system. Track how much a customer spends and then reward them when they reach a threshold. For example, spend $200 and receive $10 off.
Punch Programs - This type of program works well for businesses with limited product types. For example, an ice cream shop can encourage customers to buy 5 cones and get their 6th free.
Visit Programs - With visit programs, customers earn credit each time they shop no matter the amount they spend. An example of a visit program is to stay in a hotel 5 times and get the 6th stay free.